Mercedes Hernandez Mincheff

Mercedes is a Communications Expert, specialised in Business Change Management, Cybersecurity Behavioural Change, and strategic Branding. With +7 years of experience in consulting, she has led and contributed to cultural transformations, M&As, process-based changes and platform implementation projects. She has worked across several industries, focusing on pharmaceutical, technology and banking clients. As an Associate Director at KPMG, she advocates for the power of communication to facilitate change. She seeks people-centered solutions by harnessing Design Thinking and the impact of Storytelling in Change Management. Mercedes works closely with C-level executives, senior roles, and Change Agents. She applies an agile, practical approach to projects, seeking stakeholder alignment, measuring organisational impacts, and designing required communications and training. She has co-created end-to-end strategies and plans, hosted leadership workshops, developed communications collateral and training materials, and deployed Change Networks as needed.