The traditional role of public transport is changing as rapid disruptions in technology and consumer behaviour force transport providers to evolve.
Use of public transport in the United States has declined by nearly 5% over the last decade, led by a 15% decline in bus use over the same period. Declining use of public transport reflects a shifting landscape, led by technology and increasing options for consumers on how they move around, including the rise of ride-hailing and ride-sharing services. Now is the time for cities and transport providers to rethink mass mobility.
To keep shared transport alive and well in the digital age, transport providers must meet consumer needs by leveraging emerging technology and opportunities for partnership. This paper explores how this can be achieved by:
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