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Barometer of Sustainable Business Transformation

Barometer of Sustainable Business Transformation

Effie Russia and KPMG Second Joint Study under the Program of EFFIE to Promote the United Nations 17 Sustainable Development Goals in Russia

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Igor Korotetskiy

Partner, Head of Operational Risk and Sustainability

KPMG in Russia and the CIS

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In 2019, Effie Russia and KPMG carried out a second joint study, which involved a greater number of respondents. This time, the sample included not only the participants of Effie Awards Russia 2019, but also business leaders, top managers of the largest Russian companies and brands along with experts in marketing, communications and sustainable development. In addition to respondent sample, the list of survey questions was expanded as well.

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