The KPMG Global Automotive Executive Survey 2012: Managing growth while navigating uncharted routes is based on a survey of 200 automotive executives, over half of whom are business unit heads or higher.
The respondents come from all parts of the automotive value chain including vehicle manufacturers, tier 1, 2 and 3 suppliers, dealers as well as financial service companies and for the first time mobility services providers.
A total of 47.5 percent of the executives are based across Europe, Middle East and Africa, 31 percent in the Asia-Pacific region and 21.5 percent in the Americas. Ninety-seven point five percent of the participants represent companies with annual revenues greater than USD100 million and more than a fifth work for firms with revenues greater than USD10 billion. The respondent interviews, which were held by phone, took place in August, September and October 2011.