The banking industry faces threats on multiple fronts. Recent quarteers have seen not only the rise of challenger banks in global jurisdictions, but also an increasing number of large financial technologies like Square and Klarna applying for banking charters. Yet, while these growing players have made headlines, technology and e-commerce giants like Amazon, Google, Facebook and Apple may pose greater threats to the traditional banking model.
For e-commerce firms like Amazon and Alibaba, the focus on creating a frictionless, one stop shop for digital purchases is driving their entrance into areas traditionally dominated by financial players. Identification, verificationand trust-based kite marks are increasingly on these firms' radar, under the banner of KYC.