In the latest Gigabit Magazine, Cowan Pettigrew talks about how KPMG is helping businesses reinvent their digital strategies, all whilst undertaking an exceptional digital transformation of our own. Cowan joined KPMG in 2016 and has since played an integral role in shaping our firm into a digitally-driven organisation. He highlights the need to recognise digital transformation as an on-going cycle as well as touching on topics such as the 'FANG' effect, customer-centricity and digital pioneers.
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