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Adapting to global business demands

Adapting to global business demands


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Adapting to global business demands

Trends in globalization and in digitalization have motivated many organizations to expand or shift their business focus to adapt to the evolving economic landscape. That is the same case for global professional services firms network KPMG. Where once its audit and tax claimed a bigger portion of their business, its advisory component is now on the increase.

“Our business is people – when we talk to clients, it is straightforward; we must fully understand their respective business and problems and more importantly provide solutions to the problems. To do that, we need a blend of skills,” said Iain McLaughlin, KPMG’s Global Head of Resourcing.

Head of Digital Strategy at KPMG in Malaysia, Alvin Gan, said with the rise of the fourth industrial revolution or Industry 4.0, what the network of professional services strives to provide its clients was value creation as well as a culture of change. “These are two key ingredients that we instill in our clients and ourselves. In terms of people that we bring in, they are not pure technology people, but rather those who recognize digital technology as a disruptor and the opportunity it represents. Those who understand the value of adopting technology and driving business with tech,” he said.

This story is a result of an interview done on the sidelines of the KPMG International Case Competition global finals held in April 2018.

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