Taking a closer look at digital transformation and innovation in real estate.
The real estate industry continues to make progress in its digital transformation. Challenges remain however, with full-scale adoption of digital technology still some way off.
In our third annual Global PropTech Survey, we look at the progress made in real estate’s relationship with technology over the past year. We examine the differences between regions, industry subsectors and stages of the property cycle, and we explore the areas in which attitudes and practices may need to change. We also focus on the crucial questions of who has responsibility for advancing the digital agenda and whether firms have the talent in place to deliver the job.
Our 2019 survey provides both a snapshot of today and a blueprint for the future. Its findings offer considerable encouragement, but they also throw down challenges for companies that are not yet prioritising digital engagement. The greatest challenge for real estate firms is to undertake the cultural shift required to attract and retain the tech talent that will allow them to keep their digital transformation on track.
For more information, download our report: Is your digital future in the right hands?
© 2020 KPMG LLP, a UK limited liability partnership, and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative, a Swiss entity. All rights reserved.
KPMG International Cooperative (“KPMG International”) is a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm vis-à-vis third parties, nor does KPMG International have any such authority to obligate or bind any member firm.