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How to shift operations to digital channels

Friday, 27th November 2020 | 9:00 a.m. – 12:30 p.m. | 3 CPD

Friday, 27th November 2020 | 9:00 a.m. – 12:30 p.m. | 3 CPD

how-to-shift-operations

Webinar overview

Based on current trends, digital channels are increasingly becoming the preferred and dominant service channel for customers in most industries. Don’t miss this webinar which will provide insights on how to align your strategy towards digital channels, maximise and reap the benefits of your existing or digital channels to be introduced and effectively convince clients that digital should be their preferred channel of service.

Agenda

Join the webinar (8:30 a.m. –  9:00 a.m.)*

Sessions (9:00 a.m. – 12:30 p.m. including two 15-min breaks between sessions)

-  What are digital channels

  • Introduction to digital channels as part of a digital transformation strategy
  • Benefits of digital channels
  • Channel preferences of Cypriot customers
  • Overview of channel offering in Cyprus

- How to select and manage multiple channels of service

  • The strategy of splitting operations in multiple digital channels
  • The mathematics behind having operations in multiple channels

- How to shift operations to digital channels

  • Segmentation, prioritization and effective targeting of customers for their migration to digital channels
- How others did it successfully 
  • Case studies.

 

*Note: Please join the meeting 30 minutes prior to the webinar’s start time (join at 8:30 a.m.), in order to make sure that you do not face any connection or other technical issues.

Participants

This webinar is addressed to Chief Operating Officers, Chief Executive Officers, Chief Finance Officers, Marketing Executives and Digital Channels Executives.

Registration

Cost: €105*

To register for the webinar, please complete the registration form. Once your registration is submitted, you will receive an email stating the participation fee, including any discounts, if applicable. Kindly note that the payment should be settled at least two days prior to the webinar’s date for your registration to be confirmed.

*Last Date for 10% Early Bird Discount:  13/11/2020


Other discounts available:

  • For more than two (3+) participants from the same company a 10% discount is available on the total cost, before the VAT and HRDA subsidy. This discount only applies for participants who enrol in the same seminar/webinar, on the same day. This discount can only be combined with the early bird discount and the HRDA subsidy, when applicable.
  • For individuals/legal entities who/which register in more than two (3+) seminars/webinars during the same semester (January-June & July-December), a 10% discount is available on the total cost, before the VAT and HRDA subsidy. This discount only applies for individuals/legal entities who/which enrol in more than two (3+) seminars/webinars during the same semester, on the same day. This discount can only be combined with the early bird discount and the HRDA subsidy, when applicable.
  • There is a 10% discount for alumni members. This discount should be applied before the VAT and HRDA subsidy and can only be combined with the early Bird discount and the HRDA subsidy, when applicable.
  • There is a 10% Early bird discount on selected seminars/webinars for participants who enrol in a training course until a specific date which is stated above. This discount should be applied before the VAT and HRDA subsidy and can only be combined with the HRDA subsidy, when applicable.
  • HRDA subsidy for all HRDA approved seminars/webinars. 

Contact

For any queries, please contact Irini Avraam on +357 22 207 460 or at academy@kpmg.com.cy 

 

CPD: This webinar may contribute to Continuing Professional Development requirements.  Shortly after the webinar’s date, participants will receive electronically a certificate of attendance confirming the total number of training hours (3 CPD).

Trainers

Damianou Eleni 

Senior Manager, Management Consulting, KPMG in Cyprus

Eleni holds an MBA and MEng in Biomedical Engineering. She is a Senior Manager in the Management Consulting Department and a member of the Strategy, Customer & Operations team of KPMG in Cyprus. Eleni specialises in the provision of advisory services to both private and public sector clients. Her services are related, among others, to pricing, operations, operational restructuring and strategy definition. In addition, Eleni advises companies on the implementation of strategic initiatives, in the context of large and small transformational projects.

Prior to joining KPMG, Eleni was a Senior Consultant at Simon - Kucher & Partners, a global leading consultancy in pricing, which provides advisory services on pricing and sales transformations, in Luxembourg and the USA. Eleni was also a university guest lecturer on pricing theory at Maastricht Business School and Vlerick Business School.

 

Valanides Constantinos

Assistant Manager, Management Consulting, KPMG in Cyprus

Constantinos holds a BSc in Mathematics with Statistics, an MSc in Statistics with Applied Probabilities and an MSc in Psychology.

Constantinos is an Assistant Manager in the Management Consulting Department and a member of the Digital Innovation team of KPMG in Cyprus. He specialises in the provision of advisory services to the financial, shipping, retail and other industries. His area of expertise is the development of machine learning tools and digital assets to support and solve business problems related to price optimisation, prevention of churn, demand forecast and profitability analysis.

Prior to joining KPMG, Constantinos was a Data Scientist at BAE Systems in the UK, where he was dealing with performance and operational risk analysis in the defense industry. He also worked as a Data Analyst at Digital-I in the UK, where he was providing media companies with ratings and a forecast for their audience.

 

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