Senior Member Communication Channels Manager

Senior Member Communication Channels Manager

Hospitality | Marketing | Hong Kong

Hospitality | Marketing | Hong Kong

About KPMG Executive Search and Recruitment

KPMG is a global network of professional services firms providing Audit, Tax and Advisory services. KPMG Executive Search and Recruitment is a business unit of KPMG China and is one of the few recruitment consultancy firms in Hong Kong that is part of a large professional organisation. We work alongside a group of professionals and advisors who provide us with a high level of insights and awareness about a wide range of businesses and professions. We support the clients and aim to provide a pleasant working experience for the clients and candidates.

The Client

Our client is a hospitality services provider with multi-operation sites in Hong Kong.

Responsibilities:

  • Lead and implement a Member centric, multi-channel communication strategy to support all member marketing’s initiatives
  • Partner with membership services team to develop the omni-channel strategy (proactive marketing) for membership at the Club level
  • Drive contact strategy, member targeting, governance and content across different channels
  • Align with different internal stakeholders to ensure channel effectiveness
  • Act as the key stakeholder of digital roadmap under membership division, provide input to capabilities development such as eCoupon, Stamp / UX & UI testing to ensure the delivery of best customer experience and effective communication
  • Publish digital content on the membership’s app / web

Requirements:

  • A bachelor’s degree in Communications, Marketing or other related disciplines
  • At least 15 years of experience in brand management, marketing or advertising gained from MNCs, preferably with marketing agency or consultancy experience
  • Strong business acumen with track record in developing communication projects for sizable organisations
  • Solid knowledge in branding, marketing, communications and account management
  • An energetic team play with creative thinking and excellent communication skills
  • Excellent command of written and spoken English and Chinese (Cantonese)

Applications

For information and application, please contact us at executive.recruitment.hk@kpmg.com. By submitting your application and communication with us, you agree to receive communications from us and agree our Personal Information Collection Statement in the following link: www.kpmg.com.cn/KER-opportunities 

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