Assistant General Manager, CRM

Assistant General Manager, CRM

Property and Real Estate | Marketing | Hong Kong

Property and Real Estate | Marketing | Hong Kong

About KPMG Executive Search and Recruitment

KPMG is a global network of professional services firms providing Audit, Tax and Advisory services. KPMG Executive Search and Recruitment is a business unit of KPMG China and is one of the few recruitment consultancy firms in Hong Kong that is part of a large professional organisation. We work alongside a group of professionals and advisors who provide us with a high level of insights and awareness about a wide range of businesses and professions. We support the clients and aim to provide a pleasant working experience for the clients and candidates.

The Client

Our client is a one of leading consumer and real estate groups with multiple subsidiaries.


  • Formulate strategies and implement programmes to drive customer experience of the loyalty clubwebsite and mobile applications
  • Oversee and manage member acquisition, retention and engagement programmes to ensure theachievement of business target
  • Optimise the effectiveness of programmes and provide insights for enhancement
  • Lead collaborative promotions with premium brands to drive increased engagement of members andstrengthen presence on multiple social media platforms


  • A bachelor’s degree in Business Administration, Communication, Marketing or relevant discipline
  • Over 15 years of work experience in marketing, CRM, loyalty programme, partnership marketing and brand management gained from sizable organisastions, with at least 5 years in senior management position
  • Proven experience gained from retail, property or hospitality industry is preferred
  • Creative and highly motivated with strong analytical and reporting skills
  • Strong leadership, communication and people management skills
  • Excellent command of written and spoken English and Chinese


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