KPMG China and Coupa Lead Digital Procurement Transformation for Chinese Enterprises

Success marked by opening of Coupa corner in KPMG China Nanjing Ignition Center

Success marked by opening of Coupa corner in KPMG China Nanjing Ignition Center

Success marked by opening of Coupa corner in KPMG China Nanjing Ignition Center

27 November 2018 - Within the last three years, procurement departments in China have put a stronger focus on developing more efficient and compliant processes and driving value-added impact. Together, KPMG and Coupa, the leading provider of business spend management (BSM) solutions, have led these transformations, helping many clients in China digitalize their procurement organizations. Today, the duo announced that they’ve strengthened this partnership through the opening of a Coupa branded space in KPMG’s Ignition Center in Nanjing, China where KPMG customers and prospects can learn more about business spend management (BSM) and how Coupa can be part of their digital transformation initiatives.

At the opening ceremony on the November 27, 2018, representatives of KPMG China and Coupa will come together to share insights on their future cooperation in the Chinese market. In particular, speeches will be given by Reynold Liu, Head of Management Consulting Services of KPMG China, Michael Seitz, KPMG China Procurement Advisory Partner, Gabe Perez, Coupa Asia Pacific Vice President and Doug Kang, Coupa Asia Pacific Channels and Alliances Vice President. 

As KPMG China Procurement Advisory Partner Michael Seitz says: “In today’s world, digitalization is the cause of large-scale and sweeping transformations across multiple aspects of business, providing unparalleled opportunities for value creation and capture. Drawing upon extensive industry knowledge and decades of domain experience, KPMG helps clients develop a sustainable competitive advantage in the procurement space. Our Powered Procurement implementation approach creates modern, efficient procurement organizations that provide greater insight, control, and flexibility without the burden of a long implementation time line.”

The Coupa BSM Platform provides solutions for the whole procurement process from sourcing to purchasing resources. With this platform, KPMG can quickly analyze spend and help enterprises make effective purchasing decisions. With the complete visibility and control throughout the procurement processes, operational efficiency can be quickly realized. 

Coupa Asia Pacific Vice President Gabe Perez

Coupa Asia Pacific Vice President Gabe Perez demonstrates: “We’re excited to be growing our partnership with KPMG through the launch of a co-branded space in their China Ignition Center. We’ve had tremendous success in enabling both multi-national and domestic companies gain more visibility and control over their spend in China, and we look forward to working even closer with KPMG to accelerate the value we can drive for our joint clients. Together, we’ll continue to provide the expertise and leadership to drive digital transformation efforts within Chinese enterprises.”

In the past six years, KPMG and Coupa have created numerous global successful cases of digital transformation. Coupa APJ Channels & Alliance Vice President Doug Kang expresses: “KPMG supplements their deep knowledge of the Coupa platform with process expertise, compelling insights, change management, and a focus on end-to-end solutions that drive sustainable business benefits. We are thrilled to collaborate with KPMG China.”

Reynold Liu, Head of Management Consulting Services KPMG China

KPMG and Coupa will continue to work together and promote the procurement digitalization transition in China. When it comes to the future cooperation and relationship between KPMG and Coupa, Reynold Liu, Head of Management Consulting Services KPMG China, says: “KPMG China Management Consulting highly supports the future cooperation with Coupa. We have been actively promoting the implementation of Coupa in the Chinese market and created many successful examples. The opening of the KPMG China Nanjing Ignition Center Coupa Corner is also opening a new chapter between KPMG and Coupa. KPMG China and Coupa will continue to assist the digital transformation of procurement of Chinese enterprises through Powered Solution, hoping to create more success stories together.”

For three consecutive years, Coupa has been recognized as one of the leading Procurement-to- Pay solutions by Gartner. To learn more about Coupa, visit


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About KPMG China

KPMG member firms and its affiliates operating in Mainland China, Hong Kong and Macau are collectively referred to as “KPMG China”.

KPMG China is based in 21 offices across 19 cities with around 12,000 partners and staff in Beijing, Changsha, Chengdu, Chongqing, Foshan, Fuzhou, Guangzhou, Hangzhou, Nanjing, Qingdao, Shanghai, Shenyang, Shenzhen, Tianjin, Wuhan, Xiamen, Xi’an, Hong Kong SAR and Macau SAR. Working collaboratively across all these offices, KPMG China can deploy experienced professionals efficiently, wherever our client is located. 

KPMG is a global network of professional services firms providing Audit, Tax and Advisory services. We operate in 154 countries and territories and have 200,000 people working in member firms around the world. The independent member firms of the KPMG network are affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. Each KPMG firm is a legally distinct and separate entity and describes itself as such.

In 1992, KPMG became the first international accounting network to be granted a joint venture licence in mainland China. KPMG was also the first among the Big Four in mainland China to convert from a joint venture to a special general partnership, as of 1 August 2012. Additionally, the Hong Kong firm can trace its origins to 1945. This early commitment to this market, together with an unwavering focus on quality, has been the foundation for accumulated industry experience, and is reflected in KPMG’s appointment for multi-disciplinary services (including audit, tax and advisory) by some of China’s most prestigious companies. 

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Ann Liu
KPMG China
Direct: +86 (10) 8508 5068

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