ConsumerCurrents - Issue 14, December 2012

ConsumerCurrents - Issue 14, December 2012

This issue of ConsumerCurrents examines the battle for manufacturers to maintain margins in an era of rising customer buying power, why the most successful retailers are increasing their investment in their people, what it takes to deliver on the multi-channel promise and how new FDI legislation in India will impact foreign retailers.


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In an exclusive interview, Carlsberg CEO Jørgen Buhl Rasmussen discusses the ups and downs of emerging markets, the attractions of craft beer and the pace of industry consolidation. Also featured in this issue, a case study on Wilmar International’s strategic use of scale and their unique business model mix of agribusiness and consumer brands.

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