K23 Hub, 23rd Floor, Tower II, Plaza 66, 1266 Nanjing West Road, Shanghai, China
24 October 2018, 14:00 - 17:30, CST Shanghai, China
KPMG’s inaugural Me, My Life, My Wallet report helps organisations to understand the complex, underlying drivers of human decision-making with its unique and multi-layered research methodology. This year, we’ve gone deeper and further. Not only do we draw on new insight from across the KPMG network, we have also extended our primary research, surveying more than 19,500 consumers in Brazil, Canada, China, France, India, the UAE, the UK and the US – as well as conducting ethnographic interviews on the ground in each market. Thus this report covers potential impact across various industries, including Consumer & Retail, Media & Telco, Healthcare, Retail banking and Insurance etc.