Phase 1: KIC Ideation Workshop in Zurich – November 2019
Students at Bachelor, Master and PhD levels from all over Switzerland came together for a student challenge like no other. They were grouped into teams made up of different types of people: Creatives, Techies and Visionaries. Their task was to develop a new, innovative solution to a problem in the market.
A student challenge like no other: Develop an innovative solution, based on advanced analytical technologies, that enables your client to achieve more in less time.
Following the design thinking process, the teams defined the industry, the customer and the problem definition for their idea. The workshop was the start of an intense and inspiring time. The three most innovative and at the same time most promising ideas were subsequently selected by KPMG business leaders at the Ideation Workshop:
- Team Dermatapp aimed to improve the self-diagnosis of skin diseases through a mobile app. The app uses artificial intelligence to leverage the visual perception of the symptoms to recognize patterns and immediately identify the problem by the patient.
- Team PROact developed an AI-based stress monitoring tool for medium/large-sized companies to monitor stress levels at work. They aim to solve the problem of reduced employee productivity due to high stress levels.
- Team CareOsity: In view of an aging society, team CareOsity created an affordable and scalable platform for anybody with elderly relatives who live alone. It enables them to check on their loved ones health status.
For the following weeks, all three teams received support from two KPMG coaches. As mentors, they guided and supported the students to further develop their ideas. The three teams presented the business model and a first prototype of their idea to the KPMG business leaders at the National Final in February 2020.
Phase 2: KIC National Final in Zurich – February 2020
The three finalist teams put up well with the challenging questions asked by the judges during and after their pitches. Only a few months ago, they had not even met each other. It is amazing that they have managed to develop their – originally unformed ideas – into concrete prototypes which could make a success on the market. Afterwards the participants had a fun time at the adventure room and luckily escaped it successfully. The students came together for a Korean dinner, where they met KIC alumni. And then, finally after dinner, it was time for the judges to announce the KIC National Champion 2020.
And the winner is: Team PROact
The five students, studying at ETH Zurich, School of Hospitality Lausanne and University of St. Gallen convinced the judges with their innovative business idea. The Business Leaders see market potential for this tool and praised the team’s presentation as being “outstanding”. We can’t wait to see how Team PROact performs in the International Final.
The reason why we selected this solution, is that the idea is innovative, the team is really, really engaged and the presentation was outstanding. I firmly believe there is a business need – the market is ready for such a solution. – Yves Bohren, Director Cyber Security KPMG Switzerland
Phase 3: Preparation for the International Final
Until the International Final, Team PROact is going full steam ahead to fine-tune their solution. This means, working on technical details of the stress monitoring tool, completing the business plan and practicing the final presentation. In order to win, everything needs to be perfect.
Throughout this period, KPMG coaches Benedikt Lindheim and Nicolas Gimenez-Stamminger are assisting the five-member team with their expert advice. KPMG Switzerland also helps them collect data for stress monitoring, naturally adhering to data protection guidelines. Afterwards, Team PROact together with its coaches is perfectly equipped to fight for victory at the International Final.
Phase 4: KIC International Final – August 2020
The KPMG Ideation Challenge champion has been announced: team India! Due to the current situation, the final was held virtually in the respective KPMG country instead of in Seoul, South Korea. The Swiss team PROact competed against 17 other student teams from all over the world and presented their prototype, an AI-based tool for measuring stress levels at the workplace, to an international jury panel. The teams of China and USA completed the top 3 with their prototypes whereas the Swiss team PROact dropped out of the competition despite their promising performance. Discover the exciting journey from KIC 2020 on Instagram in the highlights.