In an era being shaped by global economic, political and technological challenges, senior management must confront many uncertainties as they map the future of their business. One trend is clear however – the growing importance of data in shaping critical business decisions. How managers handle, manage and utilize that data will, to a great degree, define their own success as they navigate their digital journeys.
The ability of an organization to derive value from its enterprise data is driven by the following key considerations:
- Data strategy
Data Strategy is the vision that supports an organization’s ability to manage and exploit data. It creates a direct link between strategic goals and data assets. It also provides an umbrella for all domain-specific strategies, such as analytics, big data and data governance.
- Driving data value
Unlocking the value within ever-growing volumes of data is key to a competitive advantage. The value of data is derived from the insight it can provide, enabling organizations to make better decisions. - Data asset management
To get value from your data, it should be of high quality and readily accessible in the right format. KPMG can help establish processes around the way you manage your data throughout its lifecycle to ensure your data assets are accessible and analytics ready.