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2019 Canadian CEO Outlook Retail Perspective

2019 Canadian CEO Outlook Retail Perspective

There’s no slowing down in the retail revolution

kostya polyakov

Partner, National Industry Leader, Consumer & Retail

KPMG in Canada


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Year after year, the message to Canada's retailers is deafening:

  • Understand and target today's multidimensional consumer
  • Keep pace with technology, and its impact in not only enhancing the operating model, but also very much, the customer experience
  • Get with the times or make way for competitors who will

These ideas are starting to resonate amongst C-suite across the industry, but urgency still remains lacking.

Even so, KPMG's 2019 Canadian CEO Outlook makes clear that a vast majority of Canadian CEOs (73 percent) are confident in their ability to compete, regardless of the disruptions today or ahead. They are also seeing progress in their digital transformation and eager to innovate and enhance the customer experience – even if it means partnering outside their comfort zone. Still, actions speak louder than words. Canada's industry players may be making progress, but we are lagging in certain key areas.

Download the PDF to learn more about the biggest opportunities and barriers to growth impacting the retail industry.

© 2020 KPMG LLP, a Canada limited liability partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.

KPMG International Cooperative (“KPMG International”) is a Swiss entity.  Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm vis-à-vis third parties, nor does KPMG International have any such authority to obligate or bind any member firm.

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