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Ethical AI: Five guiding pillars

Ethical AI: Five guiding pillars

Pragmatic insights that will inform policies and actions for AI to be fully productive, beneficial, and trusted in the enterprise.


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Five guiding pillars

Many children alive today will grow up to be AI natives. The presence of intelligent machines in their lives—at work, at play, as consumers and as citizens—will be as natural to them as digital experiences now are for us. They’ll tap into the intelligence of AI as fluidly as we look for answers on the internet. And they won’t be able to grasp that we once spent a great deal of our time on repetitive tasks that seem made for machines.

We are living in an era where we can put insights from AI to work on an extraordinary range of societal and scientific challenges. On a business level, AI propels new product development, enables epic customer experiences, and changes the nature of work itself. But to be truly successful, it must be deployed responsibly.

Corporate responsibility is not a new mission, but it has become a more complicated one as machine learning assumes a larger role in how work is done. As a matter of urgency and obligation, enterprises must consider how to address the immense societal impact that will come as work and decision-making change profoundly.

Ethical AI: Five Guiding Pillars offers insights that can help you re-imagine your business model and transform your workplace around it, thereby enabling your organization to build and deploy AI models that have integrity and transparency. At stake are business outcomes—and ultimately, the trust and confidence of your customers, your employees, and society at large.

Fore more detials, download and read the full report here.

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KPMG International Cooperative (“KPMG International”) is a Swiss entity.  Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services. No member firm has any authority to obligate or bind KPMG International or any other member firm vis-à-vis third parties, nor does KPMG International have any such authority to obligate or bind any member firm.

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