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Data as an asset

Data as an asset

Initiate your journey to unlock data’s full potential

Tremendous growth in the number of connected devices, the promise of 5G, and rapidly evolving methods of using and analyzing data have ushered in a new age of enlightenment driven by insights gained from connecting customer, strategic, and operational data.

This, combined with data storage costs at near zero and data transfer and processing costs declining, means there are near-limitless opportunities for organizations to uncover actionable insights.

Unleashing data’s power requires elevating it to the status of a strategic asset. Yet, many companies are faced with numerous challenges that prevent successful outcomes from it, including unclear rules of engagement among key technology leaders, data fluency, lengthy data curation cycles, and complex and siloed system architectures across organizations.

To capitalize on data's potential, organizations must fundamentally change how they view and use data.

But where to begin? KPMG recommends these steps as a launching point for your own efforts.

  • Create a data value proposition grounded in business imperatives
  • Clarify IT function accountabilities built into the operating model
  • Start your organization's data literacy journey 
  • Manage the cultural shift

Download Data as an asset (PDF 2.2 MB) to explore how IT leaders can launch, advance, or accelerate their organization's journey to becoming a digital, data-driven enterprise and read our two-page overview (PDF 220 KB).

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