Customer dynamics are changing. Companies that apply a customer centric approach outperform companies with operational excellence strategies on a wide range of performance indicators, from growth to net revenue, and brand value to market capitalization.

On Friday, 30 April 2021, Patrick Maes joined the KPMG Belgium Board Leadership Center for our webinar on Customer Centricity to explore:

  • What are the key principles of customer centricity for boards?
  • How do you understand your customers’ needs?
  • How do you map and track their experience?
  • Is it part of your organizational strategy?

If you missed the webinar or would like to revisit it, we invite you to watch the recording and download the slides. 

You can find out more about the Board Leadership Center on our website or by following us on LinkedIn.

Relive the webinar

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About the BLC

The Board Leadership Center offers non-executive and executive board members and those working closely with them (including CROs and Heads of Internal Audit) a place within a community of board-level peers. It also offers access to topical seminars and more technical Board Academy sessions, invaluable resources, thought leadership and lively and engaging networking opportunities.