From customer strategy to digital transformation, our specialized industry teams can help you achieve your goals.
KPMG’s Global Consumer Markets practice and Global Customer Center of Excellence work together to uncover the latest insights regarding the issues that consumer and retail businesses face, and the customers they serve. Our specialized industry teams have developed leading and innovative business strategies and solutions which are tailored to individual client needs. Utilizing these insights and solutions, KPMG member firm professionals leverage their deep consumer and retail experience to help companies achieve and maintain the competitive edge they need to succeed.
We want to help you reduce costs and grow your enterprise. We’ll work integrally with your business to define which innovative customer and digital propositions will drive enterprise value and optimum customer engagement.
We bring an outside-in perspective to help you understand what your customers are experiencing. By spotlighting your most critical customer journeys underpinned by customer insights we’ll help you to define relevant and engaging customer experiences to drive customer retention, positive word of mouth, services, and ultimately, sales.
The front office is being revolutionized by digital disruption and higher customer expectations. We can help you envision the ecosystems and platforms you can leverage and design customer-centric service processes.
Understanding and leveraging your customer data is vital to business transformation. This starts with a master data management strategy which we’ll help you define alongside the governance and tools you’ll need to manage data securely across your enterprise.
The ecosystems of technology that are the backbone of your business are more important than ever. We can help you source, develop and integrate technology solutions to complement existing business capabilities and create commercial value.
The edges of the organization are blurring and digital is revitalizing the way we want to engage in the workplace. We can help you create a modern, digitally enabled organization structured around your key customer journeys.
In January and February of 2016, KPMG International and The Consumer Goods Forum (CGF) conducted this survey of 400 senior consumer...