There has never been a more dynamic or complex time to build strong customer relationships. Heightened public attention and increased regulatory pressure on business practices has driven more organisations in the Australian market to regard their customers as assets to be nurtured and invested in.
In our 2019 Customer Experience Excellence Report, 2503 Australian consumers rated the performance of 114 brands, highlighting three key themes:
- service with Integrity at the core
- holistic, enterprise-wide customer transformations
- seamless digital experience.