Brand & Marketing careers
Brand & Marketing
Careers for graduates: learn about how Brand & Marketing supports the delivery of the firm’s strategy.
Learn about how Brand & Marketing supports the delivery of the firm’s strategy.
In a nutshell, what does your business group/service line do?
Our Brand and Marketing team is responsible for delivering Brand & Marketing services to support the delivery of the firm’s strategy and enable growth. We believe delivering a great brand experience for our clients can be achieved by having a clear vision of our brand promise and consistently delivering to it at all touch points during the client journey.
Work undertaken in these functions spans across the following:
- Brand strategy, communications and governance
- Marketing strategy, planning and campaign design
- Client and customer research and insights
- Content production including copy writing
- Web design and development including digital coding
- Graphic and creative design
- Social media and email marketing
- Events marketing and sponsorships
What does the average day look like?
The average day can vary greatly which makes the job an excellent way to expand your skill set. You may be taking part in marketing briefs, liaising with execution teams to provide feedback on strategic and creative direction of marketing campaigns and their performance, events marketing and planning or participating in team meetings and training.
What will I learn in the first year?
As well as building upon your existing business acumen, you will have the chance to gain experience and exposure to critical thinking and problem solving, become a confident and proactive self-starter who is comfortable with all facets of marketing strategy, planning, and delivery as well as improving your communication skills both written and verbal.
What’s the best part of the role?
Firstly having the opportunity to network at KPMG with likeminded, driven and smart individuals from an amazingly diverse range of backgrounds as well as having a variety of projects for you to be involved in.